Horn Bar

November 1, 2008

Bono crashed my meeting

Filed under: Cornu Copia

 

 http://seattlepi.nwsource.com/business/385509_starbucks30.html

"Rock singer Bono gave a surprise speech Wednesday at Starbucks’ managers conference in New Orleans, bringing star power to the company’s announcement of a partnership with (RED), a private organization that benefits AIDS programs in Africa.

 His appearance was even kept secret from the rest of his U2 band members, he said.

Seattle-based Starbucks will donate 5 cents to the Global Fund for each holiday beverage it sells from Nov. 27 through Jan. 2. After that, Starbucks will designate certain products as (RED), which will benefit the Global Fund."

 "Here we are, talking about the economy tanking. People are saying, ‘Maybe the world doesn’t need more coffehouses.’ And what do you do? What does Starbucks do? You decide to give your money away," Bono said to thunderous applause from the thousands of store managers and others gathered at New Orleans Arena.

 

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